Casey Watkins is a marketer & entrepreneur who pivoted from a path in server administration to forge a series of successful digital media businesses. He’s is an Amazon Kindle best-seller.

In 2024 Casey became the President of State of Search (DFWSEM). He took this organization to the next level and 4 X’ed the profitability over the year. He started “Aether Faith” on Youtube, a religous channel, on September 1st and already has over 800 subscribers that is growing every day!

In 2022 Casey joined the State of Search (DFWSEM) board as the VP of Communications.

In 2017 Casey started Sith Marketing getting clients into the digital world. By moving clients up in the Google results, he drives new calls and customers to his clients. This is his primary company that he still runs today!

In 2014 Casey went out and started speaking at meetups. He was able to speak to the following groups: Dallas Interactive Marketing, Dallas SEO/SEM Specialists, DFW WP, and ETC Dallas!

In 2012 Casey Co-Founded smbSEO. With two partners, they went on a mission to help as many small business as they could. With the goal of raising the rankings of the client sites and getting more business for those clients. In five years we served over 100 clients and increased their business on average by 76%.

In 2009 Casey made the jump from a Windows Server Administrator to a Website Developer. He started working with a small local business and he got their 4 websites ranking on Google. With in 1 years the websites traffic doubled. At this point Casey knew he had better skills in Search Engine Optimization.